Technology Vs Humanity in Recruitment – Finding the Right Balance.

Technology Vs Humanity in Recruitment – Finding the Right Balance.

For some time now recruitment and technology have been working hand in hand, but recent disruption has meant that technology has had to ramp up to maintain business as usual. There is little doubt technology has streamlined and improved the industry. Nevertheless, in an increasingly digitised world recruiting professionals must stay mindful that this doesn’t go one step to far.

Research conducted by Onrec in 2021 revealed how important it is to get the balance right. The study showed that 50% of job seekers still prefer human interaction when looking for a job. Even with the impact of the pandemic this figure remains significant. It highlights the correlation between personal engagement and candidates’ trust – which grows when a candidate feels truly understood and cared for by a recruiter.

So, it’s vital that agencies strike the right balance and leverage digital tools to their advantage whilst maintaining their humanity to stay relevant. This can be easier said than done – how can we embrace technology whilst conserving the personal touch? Here are some points to bear in mind:

  • Technology Should Enhance Not Replace

Strong technology can complement your business and help you to grow your company quickly and effectively. Innovative recruiting technologies like recruiting automation, applicant tracking systems (ATS), as well as fintechs can be pivotal in business development. Particularly for start-ups and hiring teams dealing with high-volume recruitment.

But over-automation can reflect badly on your company- giving it the appearance of being cold and feeling impersonal. The key is getting the balance between technology and human input right. There will be aspects of recruitment that will benefit from technological assistance but qualities, such as refined decision making, communication and relationship building cannot be replaced.

  • Tedium and Nuance

Technology excels at the more tedious tasks. Humans are prone to getting bored, tired, or distracted during mundane and repetitive duties, and this often leads to errors. Automation, however, can improve efficiency and reduce the time taken on such activities, specifically, administration, sourcing, and screening talent. Technology also uses algorithms and formulas creating much fairer and consistent results. 

Leveraging technology to sort through high volumes of candidates and complete more monotonous responsibilities can free up your time as a recruitment professional.  Meaning that you can focus on more nuanced tasks – like building meaningful and productive relationships with clients and contractors.

  • Balance and Harmony

By blending the strengths of technology with the strengths of human engagement you will get the best results.  So, you need to know the strengths and weaknesses of both and play them in harmony.

A lot has been written recently about how digital transformation can, and should be about human transformation. Humanity needs to be at the heart of every technological solution you employ. It should enable employees and customers to be productive and connected whilst allowing them to feel secure and cared for. You need to know when to step in and add that personal touch and establish that despite using technology you are a human centred business.

  • Social Media

You can also use technology to showcase your humanity – and there’s no better way than social media. It can give anyone with a smart phone a personal view of your organisation.  You can show off all your benefits and accomplishments, whilst demonstrating that humanity is at the centre of your company culture.

A strong social media presence is a way of harnessing technology to help employees and clients feel engaged and included.  It can also help attract and retain staff as well as ensure better-quality work and business outcomes.

At 1PS were here to help you to get the balance right. Our invoice funding and technological solution improves cash flow and simplifies back-office processes – so you can focus on what you do best- recruitment.